Growth with the Exit in Mind.

Explore your options and design a strategic exit roadmap on your timeline — not someone else’s.

About Us
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Ripples Edge Advisors helps owners move from vague ideas about “maybe someday” to a clear, confident strategy. Through focused workshops, readiness assessments, and ongoing support for the Owner and Leadership Team, you can grow today while preparing to Exit Your Way.

Founded by Alexandria Seydel (“The Lawyer”) and Kimberly Wasney (“The Operator”) in 2023, Ripples Edge Advisors was created to support business owners through the full exit process - whether you’re ready to sell this year or in 10 years.

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Ripples Edge Advisors & How We Help

  • Exit Exploration Workshop

    Expand Your Clarity‍ ‍

    Clarity is the Cornerstone of Success‍ ‍

    Clarify what you want from your next chapter, explore exit paths, and align your business and personal goals.

  • Exit Readiness Assessment

    Expand Your Confidence

    Elevate your Decision-Making Power‍ ‍

    Identify valuation drivers, risks, and gaps so you know exactly what to tackle before you go to market.

  • Partnership & Implementation

    Expand Your Business‍ ‍

    Crafting Strategies for Growth‍ ‍

    Get ongoing strategic, operational, and legal-minded guidance as you implement your exit roadmap.

Our Approach: Growth with the Exit in Mind

The Ripples Edge Partner Path provides expert strategy, legal-minded insight, and mindset guidance so you can grow your business, increase enterprise value, and design an exit on your terms.

Clients in the Partner Path move from vague exit ideas to a clear, actionable roadmap. In as little as 90 days, owners increase confidence, reduce anxiety, and understand exactly what to focus on to be more exit ready.

  • Perceive: Explore Your Exit

    • Clarify what a great exit looks like for you, how ready you are today, and where your biggest value drivers and risks sit across the business

  • Prioritize: Build your readiness plan

    • Translate your exit vision into a focused readiness roadmap, prioritizing the financial, operational, legal, and leadership shifts that will have the greatest impact on value and optionality.

  • Partner: Execute and Exit your way

    • Work side by side with a Fractional Chief Legal Officer and a Fractional Chief Growth Officer to implement your plan, prepare for buyer-level scrutiny, and stay accountable as you grow with the exit in mind.

From first thoughts of ‘someday’ through transition day, Ripples Edge Advisors is your exit readiness partner — helping you clarify what you want, increase enterprise value, and navigate the human side of leaving the business you built.

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