Growth with the Exit in Mind
Exit Readiness Advisory
Ripples Edge Advisors helps owners move from vague ideas about “maybe someday” to a clear, confident strategy. Through focused workshops, readiness assessments, and ongoing advisory support for the Owner and Leadership Team, we build your exit readiness from the inside out.
Founded by Alexandria Seydel (“The Lawyer”) and Kimberly Wasney (“The Operator”) in 2023, Ripples Edge Advisors was built to support business owners through the full exit process - whether you’re ready to sell this year or in 10 years.
How we Help
Start Here
Exit Readiness Assessment
Know what buyers see before they do. Understand exactly where your business stands - and what to tackle before you ever go to market.
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Explore Your Options
Exit Exploration Workshop
Get clear on what you want - and what’s possible. A focused session to clarify your exit options and align your business goals with your personal ones.
The Flagship Engagement
Growth Advisory: Partner Path
Build toward a higher valuation on your terms. Ongoing strategic, operational, and legal-minded guidance as you build toward an exit you’re proud of.
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What our clients are saying
“It can be challenging to find trusted, knowledgeable resources to invest in when building a business, which is why I highly recommend collaborating with Ripples Edge Advisors!”
Maelyn Hecox, Saint + Social
“Same reason you’d pay for a personal trainer, instead of just going to the gym. Entrepreneurs have friends to run things past, but when you’re going through a transaction for those hours, it makes the time more serious and productive and more formally structured.”
Stefanie Jenkins, Alternative Acquisitions
“I feel like I got way beyond the value of what I paid.”
John Hathaway, Vanguard Studio
our approach
The Ripples Edge Partner Path
The Ripples Edge Partner Path provides expert strategy, legal-minded insight, and mindset guidance so you can grow your business, increase enterprise value, and design an exit on your terms.
In as little as 90 days, owners increase confidence, reduce anxiety, and understand exactly what to focus on to be more exit ready.
Perceive: Clarify what you’re driving toward and where you bring the most value. Surface the barriers holding you back so you can move ahead with confidence.
Prioritize: Address the most pressing challenges first. Shape a clear roadmap and move quickly into focused execution.
Partner: Steady support, regular check-ins, and thoughtful adjustments all the way through - from first thoughts of “someday” through transition day.
Not Sure Where to Start?
Most clients come to us at one of three moments: growing fast, starting to think about what’s next, or realizing the exit is closer than they thought. Wherever you are, there’s a place to start…..and a 30-minute call is always the right first step.